Mutant is a clan of 9000 people, 5 companies across 16 nations. Their brand, though, didn’t express half of their power and eagerness. Positioning, strategy, concept and expression was created to transform and prepare Mutant for the world. #NeverSettle
Brand Strategy and Architecture: Fernando Andreazi
Creative Directors: Fernando Andreazi, Pedro Mattos
Designers: Camilla Mattos, Bruno Faiotto, Lucas Machado, Pedro Mattos, Pedro Pinotti
Verbal expression: Felipe Valério, Fernando Andreazi, Giovanna Marques, Janaina Fernandes
Project Management: Carol Brandão, Camila Salinas